Ayooooo Reader,
Tell me the truth.
Have you ever put "Do SEO" on your to-do list????
And then you probably looked at that later in the week and thought "WTF DOES THAT ACTUALLY MEAN?" bc it feels vague as fuck, so you just end up moving it to the next week, and the next week, and the next week...
Then 3 months pass and you're like "damnit, I haven't done shit for my SEO"
You ain't alone.
This happens SO SO often (and it's a huge reason people join Search Club!)
So what do you DO about this big, daunting, vague "SEO task"????
Wellllllll, I'll bet the problem isn’t necessarily that you "don’t have time for SEO."
It's that “work on SEO” isn’t *actually* a TASK, it's a whole category of things you could be doing.
Which would be similar to you putting “marketing” on your to-do list.
Okay??? Are we sending an email? Posting on Instagram? Updating a sales page? Recording a YouTube video? Screaming about our business into the crowd at a local concert so our concert tickets become a tax write-off???
WHAT ARE WE DOING HERE 😂
SEO works the same way.
Ya gotta make it more actionable if you wanna get shit done.
Here are some examples of ACTIONABLE tasks that move the SEO needle:
✅ Fix one broken link on your website.
Run your website through this free broken link checker, find 5 broken links, and fix or remove them.
If you have a TON of broken links, I'd prioritize the pages that get the most TRAFFIC right now, and then run this scan again next week or next month.
We just don't want broken links continuing to accumulate on your website bc they CAN hurt your SEO, user experience, annnnnd sales.
✅ Ask one past client/customer for a Google review.
Think of ONE person who had a great experience with your business, send them your Google review link, and ask. This can be in an email, in a text, in a DM.
Who cares. Don't overcomplicate it. One person. One ask. Hit send. Done.
(And if you send an email, save that shit as an email template so it's easy to ask someone else in the future!)
✅ Add 3 internal links to a page you want more people finding.
Internal links are the unsung hero's of websites, SEO, and trust building. They MOVE PEOPLE through your website, to the places that you want them to go, leading them through your sales funnel.
I'd start with your main service page, an important product or collection, or a blog post that's already bringing people to your website and/or email list.
And then find 3 relevant places on your website where it would genuinely make sense to point people toward that page and add the links.
And once you do ONE of those things?
HIGH FIVE!!!! You worked on your SEO this week.
SEO doesn't need to be this giant project you keep moving to next week. You don't need to block off 4 hours in order to "get it done", and you definitely don't need to completely overhaul your website.
Ya just need an actual task to complete...
We're gonna ditch the “I should reallyyyyyyy work on my SEO” thoughts haunting you, because I've chosen 14 specific ACTIONABLE things you can actually COMPLETE in one quick sitting.
Every day, you'll get access to one short tutorial + one practical SEO task to do.
Watch the video. Do the thing. Close the laptop.
Most of the tasks take less than 10 minutes.
And they're not random busywork either. We're setting up your SEO data, researching keywords, fixing things on your website, optimizing pages, building authority, annnnnd eventually looking at your data to see what the hell it's actually telling you.
By the end, you won't have just spent 14 days “learning about SEO.”
You'll have actually DONE 14 things for your SEO.
The challenge is completely FREE, and we're kicking things off in September.
>> CLICK HERE TO JOIN THE CHALLENGE WAITLIST
✅ Action step(s) for this week:
Take “work on SEO” off your to-do list and replace it with ONE specific action.
Steal one of mine above or pick something that's been sitting on your list for approximately 84 years.
THEN DO THE DAMN THING.
Set a timer if you have to.
Just sit ya ass down and DO it lolol
Because checking off one 10-minute SEO task is gonna get you a hell of a lot further than moving “SEO” to next week's to-do list for the 17th time 😜